The Burger King ads were finally explained tonight. As it turns out, BK Lebanon is launching a one of a kind 9-meter long food truck that will have the full BK menu and will tour Lebanon and be present at several events & even weddings.

The numbers referred to the area of Lebanon and the different regions. To be honest, I thought about that but I didn’t get the exact numbers on Google so I wasn’t sure. In all cases, I wasn’t the only one curious about this campaign so I guess it was a good one 🙂

“10452 branches in Keserwan”
“451 new branches in Keserwan”
“252 new branches in Matn”