[Vimeo]

Pretty cool ad.

PS:Someone remind the Ministry of Tourism that summer is here.

[YouTube]

The above is an ad done by a Spanish organization called the Aid to Children and Adolescents at Risk Foundation, that displays a different message for adults and children at the same time [Gizmodo].

According to [Himaya], a Lebanese NGO against child abuse, 1 out of 7 children in Lebanon suffer sexual abuse in the places they should feel safe. However, the biggest challenge is to let them report such incidents when they occur and creating such ads is an intelligent way to do so.

Ad by Himaya

Thanks Nad!

I wonder how the hot girl is relevant to this newspaper ad.

[YouTube]

[YouTube]

I know it’s a bit cliche but I enjoyed it. In fact, I think such videos and promoting Lebanon’s diversity in general could be useful to attract tourists. It’s definitely better than the current Ministry of Tourism commercials.

Established on August 6, 2006, ADYAN is a Lebanese foundation for interreligious studies and spiritual solidarity, with Christian and Muslim founding members. [Link]

Picture taken from Bikaffe

The first thing that came to my mind when I originally saw the slogan “El Kheir Kello 3anna” on the billboards is how it can be changed and mocked and here we go lol!

Original Billboard

I was hoping the “Need A Vacation” billboards won’t be related to a travel agency but I was wrong as they turned out to be linked to Kurban.

To be honest, I find it a bit wrong to promote your travel packages by showing negative images of your country. The parliament image was ok but the Zouk Power Plant one was bad.

Taken from Trillium Facebook Page

Here’s the Valentine billboard in case you missed it.

[YouTube]

Pictures taken from GebranBassil Facebook Page

Wen byerkab el train?

It seems elections are closer than we think as campaigns have kicked off from all sides. In fact, I spotted billboards reminding us on how bad the situation is in Lebanon but I have no clue who’s behind it. It looks though as a reply to The Ministry of Energy & Water’s campaign that made us life in lala land with its billboards.

Who needs health coverage when you’ve got this?

This is where all the money goes usually, not to the army.

Source

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A friend was telling me that she spotted new ads for the Lebanese Ministry of Energy and Water yesterday, one showing a metro/train in the background and another ad showing Lebanese Army men with slogans saying:

بلدنا صار عندو نفط لتطوير شبكة المواصلات
Or in English “Now that we have oil, we can enhance the transportation network”
بلدنا صار عندو نفط لتسليح ودعم الجيش
or In English “Now that we have oil, we can arm and support the army”

To begin with, it is still very early to talk about gaining any profits from the exploration of oil and gas as we are still in the per-qualifying round and the first exploration and production agreements are scheduled to be signed in February 2014.

Second and more importantly, it is not the lack of money that is preventing our government from funding the Lebanese Army and I think we all know that by now. Added to that, I was hoping that we’d be able to live in peace with the neighbors (the ones we acknowledge and the one we don’t) and focus on improving the country and making life better for the Lebanese after these finds and I believe this is what we should put our hopes on (Look at the Qatari Model for example).

Last but not least, I saw the ad with the train (or Metro) in the background but I couldn’t take a shot of it. I don’t know how feasible this project is and I will be waiting to see if the minister in question has any future plans for that specially with the lack of urban planning or any planning in this country.

All in all, it’s very nice to dream and let people dream of a wealthy country with a solid infrastructure, prosperous economy and a strong army but at the moment, most Lebanese are dreaming of leaving the country and struggling to have a lira in their pockets at the end of the month. So it wouldn’t hurt if all officials got down to Earth for a second and reached out to the people’s real needs instead of living in lalaland.

Thank you Hala

Picture taken from Joe’s box via Lebanese Franchise Association

I just noticed Crepaway’s new social media-friendly website and spotted a really old picture of Crepaway back when it started as a Kiosk in 1984. They started off selling crepes and they still have the best crepes in town.

Zaatar wou Zeit

Al Rifai Nuts

Yasa Lebanon

Dulce n’ Banana

Does anyone know what this is about?