Category Archives: Advertising


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Mother’s Day is less than 1 month away and a lot of Lebanese working or living abroad won’t be able to spend that special day with their mothers. In order to make that happen, a fun competition entitled ‪#‎Shta2tellikMom‬ was kicked by The Spot in order to reunite expats with their families in Lebanon, particularly on rare occasions such as Mother’s Day.

The rules are quite simple:
1- Upload a video selfie on Facebook or Instagram (10 to 15 seconds) telling your mom how much you miss her
2- Use ‪#‎Shta2tellikMom‬
3- The most creative video selfies will win a trip to Lebanon to see their mom on Mother’s day

I went through some of the videos posted, a lot of them are emotional or food-related and there’s a couple of funny ones. The funniest for me was the weightlifting dude but there’s still room for creativity.

burger That one was sent by my brother when he was abroad for a short while. #Shta2tellikMom #KelYomDelivery #BaddeMjadra

Lebanese Loto Trolling Kanye West

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American Hip Hop artist Kanye West caused a twitter storm few days ago when he announced that he was $53 million in personal debt, and that he wants the world to know his struggle. He also asked Facebook Founder Mark Zuckerberg for $1 billion to keep making art lol!

Needless to say, he’s probably bluffing and just seeking attention but the sad part is that some of Yeezy’s biggest supporters start GoFundMe page to raise money for Kanye West and get him out of his debt.

La Libanaise des Jeux also decided to help Kanye in their own way by trolling him on their Facebook page. It’s funny but not as funny as Pizza Hut’s troll.


The More You Use Water, The Faster I Disappear

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save water4

I got last week from a cardboard shaped like a Lebanese flag with a cedar tree made out of soap in the middle. Attached to it a small message that said “The more you use water, the faster I disappear” or in Arabic (ما تمحيني سكر الحنفيه) and guidelines on how to save water to save our forests:

– Cut a couple of minutes off your shower.
– Turn off the water while brushing your teeth.
– Use the least amount of detergent possible when washing the dishes.
– Only run the washing machine and dishwasher with full loads.
– Put organic coloring in your toilet tank to see if water is leaking.

save water3

The idea from the cedar-shaped soap is to ask people to use that soap and keep the tree in shape for as long as possible to make sure we’re not wasting water. I loved the idea and the concept behind it and thought it was worth sharing.

Moreover, I wrote this post as a reminder that only 13% of Lebanon is covered with forests if not less, and saving water is essential for preserving these forests and for our own sake. Water is one of Lebanon’s most precious resources yet very little is done to preserve it and people tend to waste a lot of water.

Just like recycling should start at home, saving water is also as important and crucial for the generations to come.

save water2

Best Valentine Ads in Lebanon [2016]

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EDZ My Favorite Valentine ad this year is from EDZ!

Here’s a nice roundup of the best Valentine ads that were shared this year in Lebanon. If there are any that I missed, please do share and I’ll gladly add them.

sandwichw noss Valentoum for the love of Toum

loveitvw #Loveitwhen she never has breakdowns


A nice ad from Exotica but the one they released back in October would have been perfect for Valentine:

barista via Barista

alfa Alfa is offering Free 50MB to express your love from Alfa and launched a hashtag #‎AlfaValentines2016‬ where people need to send funny pictures with their other half

12705199_10153342152651304_1128756872111921102_n one of the Alfa photoshopped entries

stoli Drunk in love – via Stoli Leb

cupid via Kababji

true love diwan There is no sincerer love than the love of Lebanese food. via Diwan Beirut

volvo Happy V Day

dsg Supporting Donner Sang Compter Always #OneBloodOneLove

Here are a couple of videos worth sharing as well:

durex arabia Durex Arabia ads rock!

nuts Relationship told by nuts via Al Rifai

The Only Horoscopes You Should Listen To

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taleta2 Iza Mich el Tanen, el Khamis.

A friend weirdly emailed me horoscopes yesterday and told me that I should read them. Of course I was about to delete them at first but then I noticed there’s the La Libanaise des Jeux logo on the bottom and they turned out to be hilarious! I posted a couple of them, check out the rest on their page.

I also found and shared a couple of old ads posted right before the horoscopes that are also quite funny!




Thank u Richy!

FAIL: Is Your Husband Or Boyfriend Beating You? Get A Discounted Apartment Now!

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freedom Source

Oh wow! I really have nothing to say about this ad. Exploiting victims of domestic violence to promote discounted apartments? Do you really think an apartment is the first thing on an abused woman’s mind? Do you think such a move will help protect women? Is this some sort of joke?

Even if the intentions of the company in question are good and meant to help women in need, putting a bruised woman’s picture on the poster was a terrible idea. They could have simply offered women discounted prices and that’s about it 🙂