Ramadan is not only a religious occasion, but also a social and cultural one. It is a time to reach out and help those who don’t have a home or family to come back or don’t have enough to feed their children. This year, Al Rifai has decided to send out drones to deliver special packages to families and individuals in need and help them enjoy Ramadan. The drones, called Angel Drones, will be delivering packages throughout the whole month of Ramadan.
Al Rifai has always been creative with its ads and campaigns. I love the idea, I just hope no one will report the drones to the authorities thinking they are Israeli lol!