Category Archives: Advertising

#NetworkOfHope: 33 Advertising Agencies From Lebanon & Jordan with 1 Message: HOPE

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M&C Saatchi MENA kicked off an initiative with Pikasso to gather almost all the advertising agencies in the countries of Lebanon and Jordan, unifying them to all work together under one big message: HOPE. As a result, 23 advertising agencies from Lebanon and 10 advertising agencies from Jordan have each developed visuals that were printed by Pikasso and were mounted on 4X3m panels starting December 29, 2014. I like the initiative as it sends out a positive note for a new 2015 year, which will hopefully be better than the bloody and turbulent 2014 year we went through.

I tried digging out the visuals by tracking the #networkofhope hashtags and here are some of them:


Hope - FP7

Hope - Havas

Hope - Image lifting

Hope - Impact BBDO



Med Kek







There’s also this short visual by Clementine:

How To Get Your Customized Coke Can?

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share a coke

Since a lot of people have been asking me on how to get the customized coke cans, you can either do it virtually by going to the Coca-Cola Facebook page and accessing the “Share A Coke Lebanon” tab, or you can wait for the coke truck that will circulate around Lebanon from what I was told.

You can stay tuned on their page for further updates. Until then, I swear I can’t get you any customized cans as I only got a couple for being a blogger.

Khoury Home Doing A Black Friday?

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For those of you who don’t know what Black Friday is, it’s the Friday following Thanksgiving day in the United States and the busiest shopping day of the year. All major retailers in the US offer crazy discounts and promotional sales to kick off the holiday shopping season. My brother is in the US so every year, I look up Black Friday deals and try to take advantage of all the offers and there are some really amazing deals!

Going back to Lebanon, Khoury Home is apparently organizing a Black Friday this week but they didn’t confirm it yet. Given how bad our economy is, a Black Friday would be a perfect boost to all retailers before the shopping season. I hope they consider doing it on a bigger scale and on a yearly basis.