Make The Call: A Fantastical Visual Metaphor Bringing Macallan’s First Ever Campaign to Life

There's a good reason The Macallan is the most sought-after whisky for collectors and one of the best-selling distilleries in the world. Whether it's its history and sense of prestige, the exceptional oak casks or the curiously small stills, The Macallan produces exceptional whisky and is the reason I fell in love with single malts. This being said, their "Make The Call" campaign, the Macallan's first-ever global advertising campaign, can only be described as truly…

Secreterre Vodka: The First Locally Produced Vodka

Batroun-based microbrewery and distillery Colonel has launched this week its vodka, the first to be produced in Lebanon. The vodka's name is "Secreterre", and will be distilled in the same distillery Colonel uses for gin, which the company started producing last summer. I know there's a very high consumption of vodka in Lebanon but the trend has been shifting more towards whiskey and single malts in past years, unless these guys know something we don't.…
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Almaza vs Beirut Beer vs Al Rayess

7 months ago
Al Rayess beer joined the latest Beirut Beer vs. Almaza battle and hit back at Beirut Beer in an epic way. As you all know, Almaza was celebrating its 85th anniversary alongside Lebanon’s 75-years of ...
Alcohol

Two Lebanese Gins Worth Trying

8 months ago
For all gin fans in Lebanon, there are currently two Lebanese gins in the market, The Three Brothers Gin and Jun Lebanese Gin. 3Brothers gin was created by a group of Lebanese bartenders after years ...
Alcohol

There’s a New Beer in Town: Elmir Craft Beer

8 months ago
I came across an ad on Facebook for a new craft beer called Elmir. I remember seeing it at The Garden show back in May but didn’t taste it. Apparently it’s out now but I’m ...
Alcohol

Meet the Five Craft Beers Now Available in Lebanon

11 months ago
Those of you who have been reading this blog for a while, know that I enjoy a drink every now and then, especially when the drink is something special, not just your random club drink. ...
Alcohol

Malts Masterclass with Diageo at Whisky Live

1 year ago
I was eager to check out the second edition of Whisky Live Beirut last month, and what got me even more excited was an invitation to one of its most interesting masterlcasses this year: Malts ...
Alcohol

On Bargylus: The World’s Most Dangerous Wine

1 year ago
Arte.tv is the latest to produce a report on Bargylus, often labeled as the world’s most dangerous wine. Since the beginning of the war, as harvest is approaching, samples of grapes come from the Bargylus ...
Alcohol

Castle Black: A Game Of Thrones-Themed Bar in Zahle

1 year ago
I was checking some LBCI report on that pub and looked up its Facebook page. Castle Black is a Game Of Thrones themed bar open in Zahle and apparently the first in Lebanon. They’re showing ...
Alcohol

Mike Kassabian Wins FIRST Prize At the Diageo #WorldClass2017 Global Finals

1 year ago
After winning Lebanon’s best mixologist title back in July, Sapa Beirut‘s Mike Kassabian flew to Mexico to represent Lebanon in the global finales and won the FIRST Prize in Cocktails at Home Challenge! This is ...
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