I noticed today that all the Zoughaib billboards on my way to work (Like 3 of them) are cut but it looks like they’ve been that way for a while. I am not sure if it was done intentionally or it’s a huge mistake but it’s ugly and they should fix it.
Why Are All The Zoughaib Billboards Cut?
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ADVERTISING,LEBANON
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Here’s why!
http://beirutntsc.blogspot.com/2014/11/the-reason-why-zoughaib-billboards-are.html
ZOOM effect to highlight their products (as you can see on all their billboards) and that their brand is “very known” no matter how their logo is cut! A very bad concept!
Hahahahahahha I am sure they came up with the zooming concept after printing the billboards. This way they try to be “original and different” without having to pay to fix this.
bahdale, specially that the center gems are sapphire, ruby and emerald, not diamonds, and the diamonds on the side can’t be pure they are all heavily included because this is commercial goods, trust me I’m a gemologist. this is what i call unethical marketing, shall i say incompetent marketing since the “B” is not in the logo. how incompetent. people r laughing their asses off that shit.