The ad says for those unable to read it: “The location you don’t dare miss”, in reference to the V Verdun building.
Why wouldn’t I dare miss it? Are there snipers on the roof shooting people who don’t stop to look at it?
I don’t know who’s behind this company’s (Mercury Rizing) ads, but that’s their second failed ad.
Maybe I’m mistaken, bass the sound of “don’t dare miss” sounds wrong to me. Is the phrase correct? wouldn’t “don’t dare to miss” feels more right?
I think it should be don’t dare miss it or to miss it ..
They are Medk&k i guess but its a total “Fail” campaign though their Facebook campaign was interesting i don’t know who’s behind it
It is not Med K&K who did this outdoor.
PS: i am a graphic designer in Med K&K.